LANDLORD NEWS AND ADVICE FROM UK'S LARGEST ONLINE LETTING AGENT
The latest from the world of lettings and written for landlords. Top stories, advice, commentary and analysis...
Keep the discussion lively, if you read an article and have some thoughts, please comment. We’re always looking for new landlord tips and stories so if you have something you’d like to share please let me know, simon@upad.co.uk (editor).
Archive for the ‘Rental Advertising’ Category

70% of landlords more confident about UK B2L
Our Private Rental Sector Health Check for January 2012, has revealed that almost 70% of landlords are more confident about the UK buy-to-let market in January than they were at the end of 2011. A total of 411 (70%) respondents highlighted rising tenant demand, high rents and reduced housing stock as the main reasons for boosting their assurance in the buy-to-let market. James Davis, our... Read more

London homeowners go for gold as new Olympic lettings service launches
Its official, the race is now on as London homeowners seek to cash in on the estimated 500,000 visitors flooding into London this summer to witness the 2012 Olympic Games. A prime case is the former Spurs and Arsenal defender Sol Campbell's, who will be renting out his Chelsea townhouse for £75,000 a week, around four times its value throughout the Olympic Games. Like Sol, londoners have... Read more

Case study: how to present your property – Balerno, Edinburgh, EH14
What we like about the property… • It is located in a beautiful setting on the Water of Leith in the village of Balerno. It is within commuting distance of Edinburgh, and close to Heriot-Watt University, meaning the area is a great buy-to-let investment for those that want to attract professionals and students. • It is an old mill conversion. Properties embedded with history tend to let... Read more

Essential reading for landlords! Top tips on finding and keeping great tenants
2012 looks set to be a particularly fruitful year with buy-to-let lender Paragon Group revealing that landlords are expecting tenant demand in the UK to remain high, predicting a double-digit increase in the number of people who will choose to become “professional tenants”, opting to rent rather than buy. With renting becoming ever more popular, a number of lettings agents have explained... Read more

Ask Upad: I like my tenants, should I lower the rent to keep them?
Q: I have had a couple of great tenants for two years. They are clean and tidy and always pay the rent on time. They are also very nice people and have never been a problem. In the past, I’ve had problem tenants and know what a hassle it is. My tenants, however, have had a change in circumstances and can no longer afford the rent. They want to move somewhere a bit cheaper. I am... Read more

So, you think you’re a salesperson?
As a private landlord, you wear many hats. One day, you’ll need the skills of an amateur psychologist, the next you could be a painter and decorator. A good working knowledge of the law, the tax system and accounting won’t go amiss either. But you’re also a salesperson, selling the idea of your property to potential tenants. It’s not always a responsibility that landlords relish but it is... Read more

Property advertising that tenants will want to read
When a tenant performs a search on a lettings site, the results appear in a list with a small caption and a lead photo displayed for each property. Although the image is what will draw the initial interest, the small caption in this summary view is your opportunity to invite the tenant into a detailed view of the advertisement. The lead caption is drawn from the first 300 characters of your... Read more

Landlord nightmares: The mysterious case of the tenant who disappeared
We spoke to Karen, who worked as a lettings agent for many years and she told us about the tenant who vanished into thin air: The first we heard about our missing tenant was when the police came to our office one afternoon. Apparently, his family had contacted the police and they were doing the rounds because they knew he’d rented through a lettings agent but they didn’t know which one.... Read more

Be your own lettings agent : part two, while you advertise
After yesterday, you'll be happy to hear that this part of getting your property let doesn't involve so much paperwork. Once your property's advertised, you'll need to show it to prospective tenants. Be quick The crucial thing here is to remember that tenants typically view between 3 and 6 properties before they find the one to rent: that means you'll need to get in quickly to keep their... Read more

How do private landlords get their property listed on Google?
If you've been reading the property news in the last few days, you probably know that Google has a new feature, showing available rental properties on the Google map. Tenants can search by type of property, number of bedrooms or bathrooms as well as price. Unfortunately for private landlords, listing is open only to agents (who'll need to upload a feed). Fortunately, Upad properties are... Read more










